SOCIAL MEDIA WORKSHOPS
SMARK SOCIAL FROM SCRATCH
DESCRIPTION
This workshop is designed to help you better understand the landscape of social media marketing and how it works for your business.
MAIN OBJECTIVES OF WORKSHOPS
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Defining Social Media
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How to Use Social Media to gain value for your business
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Understanding the main social media platforms and their functionalities
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Facebook, Twitter, Instagram, LinkedIn, Pinterest, YouTube, Snapchat, Blogging, vlogging
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How they are different
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Learning how to Integrate multiple platforms for effective marketing
THIS COURSE WORKS BEST WITH
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Building Your Brand on a Budget
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Building Your Brand Audience + Identity
INTEGRATED SOCIAL MEDIA CONTENT PLANNING
DESCRIPTION
This workshop is geared towards customers that have a social media presence and want to plan a solid content strategy. Social Media is an evolving process, having an integrated plan will help drive results and clearer messaging across multiple social media channels.
MAIN OBJECTIVES OF WORKSHOPS
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Work to Identify your current audience
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Review all social platforms you are currently on
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Create a strategy that incorporates current and new social media
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Create a clear content calendar spreadsheet
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Identify a content cadence of creating new visuals and communication
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Understand how to implement your new content plan
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Learn how to create a project brief for creatives to work with your company on developing content and managing your social media
THIS COURSE WORKS BEST WITH
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Branding on a Budget, Mastering Instagram + Canva
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SMARK Social from Scratch [take this class first if you're new to social media]